Brand Assets
PatternDrops
SVG logo files — scalable, print-ready, and optimised for each use case. All files use flat vector geometry with no embedded fonts.
Primary Mark
Square icon — Substack profile, app icon, social avatar
patterndrops-icon.svg · SVG
Horizontal Lockup
Icon + wordmark — website header, newsletter banner, email signature
patterndrops-horizontal.svg · SVG
Favicon
Optimised 32×32 — browser tab, bookmark, PWA icon
patterndrops-favicon.svg · SVG
Usage notes
- — SVG files scale to any size without quality loss.
- — For Substack: upload the Primary Mark as your publication icon; Substack renders the title in its own typography.
- — For browser favicon: reference patterndrops-favicon.svg in your <link rel="icon"> tag.
- — Colours: Navy #071A44 · Teal #0D7A8A → #4AABB8 · Background #FFFFFF